THC Vape build and wicking 101

Assortment planning without the guesswork

This page is for B2B buyers who want a working answer on specification, price and lead time before they commit a purchase order. We have written the detail down so nobody has to sit through a sales call to extract it.

Most B2B buyers arrive with a spreadsheet and leave with too many SKUs. The fix is not a bigger catalogue, it is a narrower core. We normally propose three tiers: a volume line that carries the shelf, a step-up line that lifts basket value, and one trial SKU that tells you what to order next season.

Colour range is where assortments quietly die. Six finishes look impressive in a brochure and disastrous on a shelf with 40 cm of space. We recommend two finishes per core SKU and let the trial line carry the novelty.

What your market will ask for

Artwork approval is a two stage process: a digital proof for text and layout, then a physical dummy for colour and finish. Skipping the dummy is the single most common cause of a reprint.

Labels are where good orders go wrong. Nicotine warnings, child-resistant closures, batch coding and market-specific text all have to be correct before the pallet leaves. We prepare test reports, declaration of conformity and safety data sheets for each shipment and we ask for your destination list early so artwork matches the market.

Presentation that earns the step-up

Shelf position decides velocity as much as price. Keep THC vape products at eye level, one facing per SKU, and rotate the trial line every quarter so the display keeps earning attention.

Staff knowledge converts better than any poster. If your team can explain the difference between two coils in one sentence, the step-up SKU sells itself.

• Consolidated or split shipping, quoted both ways
• Batch codes traceable from carton back to production date
• Specification locked in writing before production starts
• Document pack prepared per destination market
• Named account contact who has handled the product
• Standing reorder schedule with a fixed cut-off

After-sales, replacements and reorders

For private label accounts we hold the artwork files and the approval record. Rebranding a line eighteen months later is then a file update instead of a redesign.

Reorders are the real test of a supplier. If the second shipment does not match the first, the relationship is over regardless of price, so we treat the reorder as the actual deliverable.

Specification summary

The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.

Frequently asked

Related reading

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